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Understanding Cannabinoids: CBN vs CBD

While there are many cannabinoids that may enhance the therapeutic effects of hemp products, the most common renowned product is the phytochemicals in the Cannabis genus that contain the tetrahydrocannabinol or THC. This is the substance that is responsible for all of the psychoactive effects of cannabis. CBD has long been associated with the variety that offers up the best help benefits without offering up the high that the THC gives to users.

While the CBD may not be the feature that is in all of the hemp products, it’s a by-product of the THC. Hemp Genix, Wholesale CBD Oil in Allendale, has 80% purity compared to competitors at 17%-40%.  The CBN doesn’t bind to the body’s cannabinoid receptors like the THC does. It’s long been known to give a stronger sedative effect when it’s used in combination with the THC.

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At Hemp Genix, all of our products are made with 100 percent USA, Zero THC and 80 percent purity Wholesale full-spectrum CBD oil in Allendale. This is carefully derived from a variety of cultivars of hemp which contain an abundance of cannabinoids.

A lot of people are very familiar with CBD or Cannabidiol. This is found in highly concentrated amounts in a variety of products. However, there are lots of cannabinoids that are found in hemp. These have shown a variety of benefits in studies. All of our products offer you full-spectrum hemp oil. This also includes all of our cannabinoids that are found in the plant. We don’t want you to miss out on any of the benefits.

 

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This is the most abundant cannabinoid in the hemp oil. It makes up 90 percent of the content of cannabinoid. It’s non-psychoactive and the focus is on how it benefits the body via the hemp oil. It has minimal affinity for CB1 or CB2 receptors. The main focus on interaction is in the endocannabinoid system and it acts as an indirect antagonist toward the cannabinoid antagonists. This, in turn, may allow the CBD to temper the high that is caused through the THC. Wholesale CBD Oil in Allendale from Hemp Genix are over 80 percent pure and CBD makes up the majority of the Oils weight. Industry averages and nearly all of the other products with cannabinoids and brands average in at 17 to 40 percent purity.

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What’s The Difference Between CBD And CBN?

Cannabis has a number of cannabinoids in which the most abundant are the levels of THC. There are 9 tetrahydrocannabinol as well as CBD and CBN. This is the active ingredient that makes you high. The THC is in the plant and the CBD is the precursor and the CBN is the metabolite of the THC. As the cannabis ages, the THC level breaks down into the CBN.

 

This also leads researchers to believe that the CBD might give some protection against ecstasy-derived neurotoxins or long-term depletion of the serotonergic receptions. While this is still speculation, it’s investigating further. The CBD is usually present in significant enough quantities in such products as hashish or cannabis resins. However,r it’s also in the herbal cannabis referred to as skunk in smaller amounts.

Overall, the CBN is a great cannabinoid that offers up a varied range of therapeutic applications that work together with the rest of the “team” in order to offer up the best possible results. Clearly, more clinical trials are required to see how else it can benefit patients.

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Although selling marijuana is now legal in 24 states and the District of Columbia, doing business as a legal marijuana company is a logistical nightmare. That's because marijuana is still federally illegal, and banks open themselves up to potential seizure by the FDIC if they take money that is the result of a federally illegal act.

Despite the fact that President Obama has given financial institutions the green light to serve the legal cannabis industry (so long as they monitor closely for potential money-laundering and other violations), most banks won't work with the $6.7 billion marijuana industry. The result is that 70 percent of cannabis companies don't have a bank account. The few banks that do take on marijuana clients do not advertise what they're doing. 

Enter Hypur, a startup in Scottsdale, Arizona, that for the past year has been quietly convincing banks that it is safe and profitable to work with cannabis businesses. 

Hypur, which was founded by a team of banking compliance and software entrepreneurs in 2014, has successfully helped about five banks in Colorado serve a number of cannabis businesses in the state. Hypur would not reveal which banks, citing nondisclosure agreements.

The startup's secret sauce is a software platform that audits a cannabis company in its entirety, shifting through documents and state licenses, financial statements, tax returns, property leases, and more, to ensure it is legal and legitimate. The software connects to the cannabis company's point-of-sale system as well as the state's seed-to-sale system, which follows marijuana plants from the grow house until they're sold to a customer, to monitor the business and ensure compliance.

Automated compliance.

One of the greatest hurdles for banks that do want to do work with this lucrative market is to make sure businesses are compliant under state law. It can take up to 20 hours for a banker to do a single marijuana business's paperwork, while other businesses can get a bank account set up within an hour, says Andre Herrera, executive vice president and co-founder of Hypur.  

Michael Sinnwell, chief operating officer and co-founder of Hypur, adds, "That's one of the biggest things--banks spend a lot of time chasing paper and we're eliminating the paper-chasing."
 
After Hypur has collected all the licenses and documents and has proved the company is legally operating in the state, the system creates automated notifications and red-flag triggers for when a license or lease will expire to make sure the client does not fall out of compliance.

Banks using Hypur are granted access to granular financial information coming from each dispensary's point-of-sale system. (Hypur is integrated into POS software like Flowhub and BioTrack THC and marketplace platforms like Tradiv.) Not only can banks on the platform assure bank regulators like the FDIC that everything is above board, Hypur breaks down the provenance of every dollar coming into a cannabis bank account, says  Sinnwell.

"Here's where the money came from and here's how much cash you should expect coming through your door at any given point. We allow banks to know a given transaction is a legitimate transaction between a consumer and that merchant," Sinnwell says. "We call it Know Your Customer's Customer. Banks know their customer but now they have an idea of their customer's customer to make sure it's not laundered funds."

Follow the money.

The ability to know you customer's customer is a big deal in the banking world. Once a Hypur customer gives a cannabis business an account, that business is encouraged to have its customers download Hypur's mobile payment app. The app, which is about to finish beta testing, hosts a direct bank-to-bank electronic transaction, meaning a customer pays directly from their bank account to the cannabis business's bank account. The bank can follow each transaction coming in and follow the product going out of the business. 

"Our goal is to eliminate cash," Sinnwell says. 

Cash is not only a pain to deal with and keep safe; it also poses danger to the merchant and the merchant's employees. Money also walks. Cash businesses tend to lose 10 percent due to theft. Lastly, businesses that are cash only are inconvenient to customers.

While 30 percent of cannabis companies have a bank account, no cannabis company can accept debit or credit cards because companies like Visa and Mastercard will not give the industry merchant accounts until federal law changes. For this reason, an entire cottage industry of armed cash pick-up and delivery companies has emerged in states like California, Colorado, Oregon, and Washington to bring millions in cash to entrepreneur's homes, private vaults, or banks or local federal reserve branches (some banks prefer to bring the cash straight to their federal account) for the ones with bank accounts. 

Hypur's platform and app allows banks to see each dollar come into a business's account and match with a customer and product. When a cannabis client's armored truck pulls up to a bank, the bank knows exactly how much is coming and where each bill came from. 

According to Hypur, it monitors hundreds of millions of dollars of transactions a month. The company, which raised $6 million from investors, doesn't serve only the cannabis industry. It also serves any cash-intensive business, like gun and ammunition shops, payday lenders, off-track betting parlors, and pawn shops. Sinnwell says that the Hypur platform provides effective tools to companies that are struggling for credibility and acceptance by financial institutions.

"Once the data and information starts to flow and banks can know a business isn't laundering funds, that's when the industry blooms," he says. "The biggest thing for regulators is to know that all of this cash is accounted for."

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What do conference room names have to do with the culture of positivity?

More than you think.

A company's office speaks loudly about not just the company itself but also its leadership and its culture. Little things--like how internal traditions or employees' accomplishments are displayed, how people communicate with one another, and little things in the office that would make people smile, such as conference room names and funny pictures of co-workers--all have a huge impact on the overall culture of the firm.

Several researchers, including J.M. George in his article published in Human Relations and P. Totterdell in his article in the Journal of Personality and Social Psychology, claim that a negative mood moves people into an entirely different way of thinking and acting. When people are feeling negative, they become critical of one another, which inhibits creative problem-solving. Negative people focus on the wrong. Contrariwise, a positive mood and attitude stimulates people to be creative, constructive, and generous. Positive attitude drives people to focus on the right solution vs. what's wrong.

One of the ways to promote the attitude of positivity within your company is to pay attention to every little opportunity to motivate people on an everyday basis. One of these (usually missed) opportunities is conference-room naming.

I could never understand the companies that blindly number the rooms and moved on. It is such an extraordinary opportunity to infuse positive and inspirational language into your employees' daily interactions and reinforce great experiences within your culture.

At Sprinklr, our conference rooms are named after the company's values. Honesty, Passion, Perseverance, Humility, Character, Courage, and Integrity are just some of the names you will encounter. My personal favorites are Awesomeness and 1+1=3. When I asked our founder, Ragy Thomas, why the leadership team chose to name conference rooms in this way, he said: "It would be kind of hard to be arrogant in a room named Humility, wouldn't it? Or give up in a room named Perseverance, don't you think?"

If you don't use conference room names to reinforce what is most important to you, you are wasting precious mindshare opportunity. Come to think of it--what other opportunities do you have to compel every employee to use these words over and over almost every day?

HubSpot is another company that takes conference-room naming seriously. The firm started with a tradition of naming conference rooms after people who inspire its founders, Dharmesh Shah and Brian Halligan. Most were marketers (Seth Godin, Guy Kawasaki), business icons (Steve Jobs, Marc Benioff, Mark Zuckerberg), and role models (Gail Goodman, Warren Buffett), the kinds of people you'd admire at a fast-growing marketing software startup.

As HubSpot expanded into more parts of the building and built out other floors and offices over the years, the theme of "people who inspire us" continued and expanded to include more of the company's personal heroes. Engineering and product teams chose to name their rooms after iconic computer scientists and designers. Customer-reseller partner Paul Roetzer was the first customer to get a room named after him. The company's nap room is called Van Winkle. Company satellite offices in Ireland and Australia chose to name theirs after global (Bezos, Jobs, Musk, and Branson) and more local (Kennedy, Heaney, Guinness, Boole) business inspirations. The team is especially proud of having more than a handful of conference rooms in the mix that are named after great women who inspire them: Renee Mauborgne, Gail Goodman, Mary Meeker, Sheryl Sandberg, Nancy Duarte, Kathy Sierra, and many others.

The buildings at eBay's HQ in Campbell, California, are all named after categories on eBay.com: Collectibles, Community, Motors, Music, Sports, Technology, and Toys. All of the conference rooms are named in accordance with the theme of the buildings in which they're located--and are decorated with items bought on ebay.com. Rooms in Sports are named after stadiums, players, and sports; rooms in Music are named after various instruments and musicians. To go one step further, employees decorate the conference room of executives with items bought on eBay that reflect the personality and name of the individual.

To sum it up, take every little opportunity to consistently showcase your culture and infuse the positive language that reflects your culture and your values into your physical surroundings and employees' daily interactions. Enabling great experiences for your employees will enable great experiences for your customers.


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